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Gwandhaus Sommer | © Gössl Mostra galleria

Gössl - Gwandhaus

As much tradition as possible, as much innovation as necessary - this is the conviction to which the traditional costume company Gössl has remained true for decades. The premium brand has stood for authenticity and originality for more than 70 years.


Chronicle of a success story

In 1947, Grete and Leopold Gössl started producing and selling blouses in Grödig. Today, the success story of the so-called "Pfoad" has culminated in a range of high-quality traditional clothing that enjoys great popularity in German-speaking countries and beyond. With over 40 branded stores in Austria, Germany and Italy and more than 100 partners in the retailer network, Gössl is a fixture among traditional costume manufacturers.

The Gwandhaus

In 2004, Gössl had the former Schlosshotel St. Rupert near Hellbrunn Castle revitalised as the Gwandhaus. Today the property is used by Gössl as a shop, tailor's workshop and restaurant.

Occasions for Tracht

Whether for work, leisure or festivities, Gössl has the right costume for every occasion. Every year, 100,000 pieces for men, women and children are produced, mostly by hand. In addition to the classic Dirndl dress and Janker jacket, the range includes clothes for work, leisure and festive occasions. Accessories such as shawls, silk scarves, gloves and handbags complete the range.


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